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‘WAYS TO IMPROVE YOUR BLOG – Part 2

This is a part 2 from our post on March 25, 2019 https://mochagirlsread.com/ways-to-improve-your-blog/

No matter what type of blog you run, you should always be looking for ways to improve it. Read on to discover some helpful suggestions.

Some of the previous tips were:

  1. High quality backlinks
  2. Professional address
  3. Social media optimisation
  4. Build relationships with influential people
  5. Email marketing
  6. Informative, engaging and perfectly written content

Informative, engaging and perfectly written content

Last but not least, content is king for any blogger, of course! However, it has changed dramatically over the past few years. In the past, it was all about posting content that was filled to the brim with keywords. It didn’t matter whether the content was original, or if it was interesting or written well. However, developers will tell you that this is no longer the case. Search engines are sniffing out duplicate content and they are ranking poor quality content lower as well. The key to success revolves around creative, informative and engaging content written well with the natural implementation of keywords. You need to make sure you stay up-to-date with all of the latest Google updates so that you are creating content that satisfies their criteria. 

And when it comes to climbing higher the search engine rankings a lot has to be said for imagery to bolster your content. A video clip or a collection of photos can help to space out the content. If you have a lengthy blog, images will help to punctuate what you are talking about but also make it more SEO friendly. You can scour the best stock photo sites for countless images that will put across what you’re trying to say; there are websites like Shutterstock that you can pay membership for, but there are also free websites like Pexels and Pixabay if you need to watch your budget. 

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Mocha Girl Alysia

Founder at Mocha Girls Read
Founder of Mocha Girls Read book club. But basically, just another girl who loves to read and then read some more and wants to meet others like me. If you add a cup of green tea with lemon and honey I will be overjoyed.
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